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TDCX AI TO DRIVE INNOVATION IN CUSTOMER EXPERIENCE

TDCX’s latest initiative will help clients stay at the forefront of AI technology


SINGAPORE, May 30 (Bernama-BUSINESS WIRE) -- TDCX, (NYSE: TDCX), an award-winning digital customer experience (CX) solutions provider for technology and blue-chip companies, today announced the launch of its artificial intelligence (AI) consulting arm, TDCX AI. Through the specialized division, TDCX aims to leverage the power of AI to analyze big data, generate insights, and unlock opportunities for stronger predictive capabilities and process improvements in the area of CX.


Mr. Laurent Junique, Chief Executive Officer and Founder, TDCX, said, “Many companies face the challenge of managing large and complex datasets in today’s data-driven world. Within those data lies valuable patterns, trends, and correlations between customer preferences and buyer behaviors that are waiting to be tapped. Through our latest initiative, TDCX AI, we will collaborate even more closely with our clients to extract actionable insights to optimize operations and enhance decision-making processes with accuracy and speed. These efforts will help us design the next iteration of digitally enabled customer interactions.”


TDCX AI, led by Mr. Ben Sun, SVP, TDCX, brings together TDCX’s expertise in leveraging AI in CX applications. Mr. Sun brings more than 20 years of experience in AI strategy, CX digital transformation, corporate venture building, innovation, and CX organization design.


He will work with a team of 50 specialists with expertise in AI, machine learning, AI automation, and advanced business analytics. The team has a track record of successfully implementing AI solutions that have a specific CX application and generating actionable insights for diverse clients. Examples of such experience include accelerating speed to proficiency in customer service, AI-driven training development, generative data augmentation, and intelligent performance management.


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