Belden’s Refreshed Corporate Brand Identity Opens Up Endless Possibilities

KUALA LUMPUR, Dec 6 (Bernama) -- Belden Inc has revealed a new corporate brand identity that underscores the company’s transformation to a comprehensive network and data infrastructure solutions provider.

These solutions play a pivotal role in addressing automation and smart infrastructure challenges across industries and help customers avoid missed connections in their networks and data.

According to Belden in a statement, repositioning the brand highlights the company’s evolution through new messaging, an updated logo and visual identity, and a redesigned website.

Belden president and chief executive officer, Ashish Chand said this rebrand reflects its commitment to providing complete connection solutions and is an exciting milestone in continued evolution.

“Organisations today demand a reliable and secure flow of information, whether it is for keeping production equipment running, treating patients, or driving business transformation.

“At Belden, we make the connections that keep information moving to enable a safer, smarter and more prosperous future,” said Chand.

Belden's solutions are critical in today's data-driven world, enabling disparate systems and networks to communicate with each other and ensuring that people and technologies work together effectively.

These connections bridge the present and future, unlocking new possibilities and enabling innovations both big and small.

The process of updating Belden’s corporate brand involved input from nearly 500 global participants, including its employees, partners, and customers, which helped shape the company's modern purpose and vision.

-- BERNAMA