Yohji Yamamoto Inc unveils fashion, interior and lifestyle project

KUALA LUMPUR, July 21 (Bernama) -- Online fashion company Yohji Yamamoto Inc has launched a conceptual project known as Wildside Yohji Yamamoto on July 20, 2022 offering art, interior design and lifestyle products besides fashion.

With black as its concept colour -- the symbol of Yohji Yamamoto -- the unisex collection offers modern customisation and functionality divided into three main themes -- military, work and sports -- along casual lines.

As for its artsy propositions, the project collaborates with galleries and artists with a close affinity with the company.

The online platform also features interviews and articles with collaborating brands under its “content” category.

Yohji Yamamoto Inc will be releasing content from time to time to add flavour to the platform. The company plans to open a flagship store in Japan in the autumn of 2022 to have omni-channel operations.

More details at https://wildside-online.com/

-- BERNAMA