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Oral-B unveils latest technological innovation at Mobile World Congress 2022


Oral-B® announces its latest technological innovation - iOTM 10 with iOSenseTM (Photo: Business Wire)


KUALA LUMPUR, Feb 28 -- Oral-B, the No.1 Dentist-Recommended Brand Worldwide and a leader in oscillating-rotating electric toothbrushes, has announced its latest technological innovation - the Oral-B iO 10 with iOSense at the Mobile World Congress Barcelona.


The new iO10 with iOSense, the latest addition to the revolutionary iO range, is set to revolutionise the way we brush our teeth with a personalised experience like never before.


It is accompanied by a smart device called iOSense, which offers real-time guidance with the aid of artificial intelligence (AI) and a personalised brushing experience that ensures healthier gums and teeth.


In a statement, Procter & Gamble Europe Oral Care senior vice-president Benjamin Binot said: “The innovation represents a new era of brushing that is more than just an electric toothbrush – it’s a fusion of ground-breaking technology, desirable design and amazing performance.”


“The iO 10 with iOSense is our latest commitment to building a digital health ecosystem that leads with advanced technologies, accessible solutions and more effective educational tools to improve oral care and health for all,” he added.


Oral-B iO’s revolutionary micro-vibration technology removes 100 per cent more plaque than a manual brush to give you that professional clean feeling, at home, improving your oral health and contributing to better overall body health.


In clinical tests, Oral-B iO provided a deeper clean of teeth and gums, allowing users to maintain oral health easily and effectively.


Versus manual toothbrushes, Oral-B iO users experienced six times more plaque removal along the gumline; 100 per cent healthier gums in one week; and whiter teeth in one week, thanks to the revolutionary iO technology.


The Oral-B iO 10 Design comes in two new galactic-inspired brush designs, cosmic black, and stardust white.


The interactive Colour Display enables easy navigation through the brush features, including welcome greetings, language settings, and a selection of cleaning modes, including sensitive, deep clean, and whitening.


More details at www.oralb.com.


-- BERNAMA

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