Juniper Research Launches Telecom Industry’s Most Comprehensive Mobile Messaging Research ...

Juniper Research Launches Telecom Industry’s Most Comprehensive Mobile Messaging Research Subscription KUALA LUMPUR, June 7 (Bernama) -- Juniper Research has launched the telecom industry’s most comprehensive mobile messaging research subscription; designed to provide operators and vendors with the clearest and deepest view of the opportunities developing within this US$160 billion market. (US$1=RM4.60)

Several leading operators and messaging vendors are already benefitting from the unparalleled insights offered by the Mobile Messaging Market Intelligence Centre, which includes highly granular data and forecasts; industry insights; and competitive analysis.

Juniper Research offers unparalleled client support to subscribers of the Mobile Messaging Market Intelligence Centre; including the ability to work with its expert messaging analysts and leverage extensive market data and forecasts for key sectors such as application-to-person (A2P) Messaging; Communications Platform as a Service (CPaaS); Mobile Messaging; and OTT Business Messaging.

“Emerging technologies, unpredictable SMS pricing and new monetisation models from over the top (OTT) providers are causing substantial disruption to established mobile messaging strategies.

“This new subscription offers a vital roadmap for stakeholders, providing them with the tools to understand and identify threats and opportunities, make smarter decisions, and gain competitive advantage,” said its Founder & Chief Executive Officer, Tony Crabtree in a statement.

All subscribers enjoy complimentary access to harvest, an intuitive online data platform that allows users to explore, analyse and compare market data across sectors and countries with updates made quarterly, keeping track of the latest market developments.

The new Mobile Messaging Market Intelligence Centre offers the most cost-effective use of an organisation’s budget; delivering enterprise-wide licencing, expert support, and quarterly forecast updates at an unbeatable price.

-- BERNAMA