ALIMENTARIA&HOSTELCO CEMENTS POSITION AS LEADING EUROPEAN PLATFORM WITH HIGHEST PARTICIPATION

KUALA LUMPUR, March 19 (Bernama) -- Alimentaria&Hostelco, organised by Alimentaria Exhibitions, a Fira de Barcelona company, is expecting to welcome 100,000 professional visitors with 25 per cent international coming from more than 120 countries, reaffirming its leadership as a platform for business, internationalisation and networking.

One of the largest European events for the food and beverage, catering and hospitality equipment industry, Alimentaria&Hostelco 2024 with the main objective to multiply business opportunities and its international impact, is taking place at Fira de Barcelona's Gran Via venue, from March 18 to 21.

According to a statement, this year's edition focuses on the Horeca channel and combines the exhibition offer of Hostelco, the International Restaurant, Hotel, Catering and Community Equipment and Machinery Show, with Restaurama, the Alimentaria show specialising in food service.

In addition, the new Coffee, Bakery & Pastry sector and the Catering in Collectivities area with respective revitalisation spaces, will be added to this large area, which will occupy three of the exhibition centre's seven pavilions.

After Spain, the country that will occupy the largest exhibition space will be Italy, followed by Turkey, China and Hong Kong, Poland, Portugal, France, Belgium, Germany, the Netherlands and Argentina.

The participation of Asian companies, led by China and Hong Kong, with a large representation from Taiwan, Thailand and South Korea, stands out.

In order to maximise its business opportunities, the event has a buyer invitation programme, through which it will bring together more than 2,200 importers, distributors, directors and high-level purchasing managers.

Of these, more than half are international, from 98 countries, led by the United States, Mexico, China, Portugal, the United Kingdom, Colombia, Canada and South Korea, with over 13,000 business meetings planned.

-- BERNAMA