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TAGTHAI, RSTA COLLABORATE TO BOOST RATCHAPRASONG'S TOURISM




KUALA LUMPUR, Feb 13 (Bernama) -- Thailand's official travel platform, TAGTHAi has joined forces with Ratchaprasong Square Trade Association (RSTA) to welcome local and foreign tourists during this year’s Chinese New Year festival, stimulating tourism in Ratchaprasong area.

According to TAGTHAi in a statement, the event held from Feb 12 to Apr 30, aimed to attract tourists who come to worship “8 Shrines Landmark” to enhance luck for the Year of Dragon.

In addition to 8 Shrines Landmark in Ratchaprasong Area and A Rally To Prosperity activity to join in the fun, the TAGTHAi Bangkok Pass and TAGTHAi Bangkok Premium Pass feature various perks from shops, restaurants, and spas in Ratchaprasong District.

Thai Digital Platform Social Enterprise Co Ltd Chief Executive Officer, Thiratida Kuvantharai said tourists love to travel individually and look for the solution that makes their travelling easier, comfortable and worthwhile.

“TAGTHAi clearly aims to be “Super Aggregator Platform for travellers”. When thinking about travelling to Thailand, they will think of TAGTHAi and use TAGTHAi as an aid throughout the trip,” she said.

Meanwhile, RSTA President, Chai Srivikorn estimated the foreign tourist market’s growth in 2024 to be continuously good.

According to the overview for 2023, Ratchaprasong District saw a year-round increase in tourist arrivals, 90,000 to 100,000 service users per day on Ratchaprasong Walk (R Walk), and an evident 90 to 100 per cent average hotel occupancy rate at the end of the last year, making it a Preferred Destination of tourists worldwide.

This partnership with TAGTHAi is another way to help stimulate tourism, support tourism business operators in Ratchaprasong District to have the opportunity to welcome more tourists, in which the district is considered a tourist destination that meets all the needs, including Eat-Pray-Stay-Shop.

Key partners in this partnership between TAGTHAi and the Ratchaprasong Area Enterprise Association, namely AIS and TRUE, are providing incentives to tourists who participate in the enjoyable activity.

-- BERNAMA

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