KUALA LUMPUR, July 15 -- World’s most popular audio streaming subscription service, Spotify has launched its service in 13 new markets across Europe, including Russia, one of the world’s top 20 largest streaming markets.
With the new expansion, Spotify now reaches a current total of 92 markets worldwide, according to a statement.
The 13 new markets are Albania, Belarus, Bosnia & Herzegovina, Croatia, Kazakhstan, Kosovo, Moldova, Montenegro, North Macedonia, Russia, Serbia, Slovenia and Ukraine.
As the leading platform driving music discovery on more types of devices than any other service, Spotify’s expansion in Europe comes as consumers in the region embrace streaming.
“Today’s launch opens the door for nearly 250 million fans to start discovering new music from around the world on Spotify, and for artistes in the region to reach the increasingly connected global audience of fans,” said Spotify Vice-President, Markets and Subscriber Growth, Gustav Gyllenhammar.
“Launching in these 13 markets is an important moment in Spotify’s journey, especially as we welcome fans and artistes in growing music markets like Russia, where streaming is being widely adopted and where we see a significant opportunity for Spotify.”
As a part of Spotify’s expansion, it has introduced 200 new playlists featuring artistes from across the region that are available to fans worldwide.
The Spotify app is available to download for free or with an upgrade to Spotify Premium, including Individual, Family, Student (select markets) and Duo Premium Plans. Download the app via Android or iOS app store or head to www.spotify.com/free.
-- BERNAMA
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